We’re excited to host our Surf Nation Leaders for two incredible days of learning and community building at
Nike World Headquarters in Portland, Oregon, this January!

Surf Summit is our annual event, bringing together leaders from across our community for two days of learning, collaboration, and inspiration!

Surf Summit Check-In at Embassy Suites by Hilton Portland Tigard

Sunday, January 26th, 7:00 pm – 9:00 pm

Monday & Tuesday Location: Tiger Woods Center, Nike World HQ

Opportunity to Lead

Current Agenda

Monday, January 27th, 2025

8:00am: Bus departs hotel

8:45am: State of Union

9:30am: Guest Speaker, Nate Goldberg – US Soccer (Leadership of US Soccer)

10:15am: Break

10:30am: Q&A Seminar with Steve Guppy & Mike Phelan

11:15am: Tim Stuijfzand & Nuno Silva Nike, Head of Global Football (Nike Sport Leadership)

12:00pm: Lunch – Group 1 Stays  / Nike Tour Group 2

1:30pm: Surf Select – New Player Pathway 25/26

2:00pm: Maximizing the Football Resources through Surf Nation

3:00pm: On-field Session

5:00pm: Close of Day 1

7:00pm: Surf Nation Social – Top Golf

Tuesday, January 28th, 2025

8:00am: Bus Departs Hotel

8:45am: Team Building

9:00am: 2025 Uniform Reveal & New Store Process

9:45am: Break

10:00am: Guest Speaker – Drew Brees (Leadership in the Huddle)

11:00am: Building Out Your Competitive Calendar

12:00pm: Lunch – Group 2 / Nike Tour Group 1

1:30pm: Breakout Session:
• Financial – Budget Management & Best Accounting Practices
• Marketing – Building a premium brand

2:15pm: Youth Soccer Landscape Breakout – Where is it going, and what is our role?

3:00pm: Building a Game Model

3:30pm: Q&A – Developing a Winning Mindset

4:15pm: Roger Wyett, Leading with a Plan

7:00pm: Surf Nation Awards Night – Powered by Soccer Post – Loyal Legion

Attending Partners

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